May
WHAT YOU NEED TO KNOW ABOUT
PINTEREST
Social
media channels have been more popular recently as more individuals are
accepting the prospects. Facebook and Twitter are examples of social networking
sites in the world. I want to discuss a social networking website that its
popularity has soared higher in recent times.
It's called Pinterest. Pinterest's popularity has grown considerably in
recent times that many online sites are trying to copy their concept and just
put a little twist on it to make it their own. Many people and businesses
hadn't caught up with this latest trend in the market, so this article should
help you get some ideas on what Pinterest is and how you can personally use it
or how it can be of use to your business and website.
So, why
or how did Pinterest came about? Pinterest is regarded an extensive simulated
pinboard. The creators' goal is to be able to let people worldwide connect with
each other through all the things that may interest them together. Pinterest is
a great place for people to bond with one another via shared pursuits and
preferences.
Through
Pinterest, you can manage and share everything that you find real, fascinating,
and beautiful on the internet. Users utilise the pinboards to organise their
current projects, concerns, and ideas such as home decorating ideas, wedding
plans and designs, personal fashion preferences, work-related inspirations,
free recipe collections, and others. There are about thirty-two different
topics that Pinners (the term used for users of Pinterest) can check out and
explore. The best thing about Pinterest is that, since it's a social site,
Pinners can also look into the pinboards that were created by others. Surfing
other people's pinboards is a fun and interesting way to learn about new ideas
and things about anything and everything that may catch your interest.
For
instance, if you are interested in art, you can check out the said category and
look for pinboards that other people pinned so that you can acquire the latest
art-related news and ideas, etc.
The
words you need to be familiar with in the world of Pinterest are 'board' and
'pin'. The pin is the term used for every image that is put into Pinterest
while the board is a collection of such pins. Pinterest allows all users to add
many pins as many as they want. You can also follow all the boards of a
particular Pinner or just follow an individual or brand board that you love.
Pinterest
has now become one of the most popular social media tools that are utilised for
personal and professional use. Pinterest is used in business marketing and
brand awareness. However, how much do you know about one of the fastest growing
social media tools? Don't be afraid, here is a list of some facts about
Pinterest marketing that will surely blow your mind and helps you to know more
about it.
·
Fastest growing website by overall member growth: No doubt, all of us are well
aware of Pinterest, and you will surprise to know that this is one of the
fastest growing social media tools on this planet. According to a survey, it
took the leads with 60% than any other marketing platform.
·
It boasts various pins without count: On a regular basis, more than
a thousand people pin something on it. These pins vary from interior design,
architecture, fashion, jewellery, tutorials, designing, food, touring and much
more.
·
Pin's live longer: Another important thing, which will surely amaze
you as a marketer is that the life span of pins can be a month. However a tweet
is minute and Facebook, post exists a few hours, apart from this a pin
existence can be a month.
·
Doesn't look like ads: The beauty about Pinterest ads
is that it doesn't look like ads even when they are. Isn't interesting? It only
means that it users are the smart marketer and know how to represent it, so,
that it can grab the attention of the visitor.
·
It is a perfect place to promote business: It will get more pins than the
Facebook likes or Twitter followers, and according to a survey, around 40% of
e-commerce traffic visits it than any other social media tool. So, it is a
perfect place for the promotion of your business.
·
It has more than hundred million users: It has numerous users, and due
to its rising popularity, Pinterest is to be considered one of the most
reliable sites in the world. Around 83% of its total users are women.